31 May How To Rank Higher On Google In 10 Steps: Your 2025 Guide

If freshness is important for your keyword, you may rank higher by refreshing your page. This performed OK and ranked for years in positions #6–10—but it never cracked the top five. For that reason, if you want to rank higher, you need to be methodical. Start by working on the easy things that are within your control, then move on to more challenging things if needed. Remember, though, it all starts with getting your blog or website to show up on Google in the first place.

Google also prioritizes mobile-friendly websites in search rankings, making mobile optimization essential for local SEO. It’s normal for websites to have broken links, and Google doesn’t see 404 errors as a major issue. However, many broken links can hurt your rankings and create a poor user experience, as visitors won’t be able to find what they’re looking for. Refer to our detailed guide on the top 15 Google ranking factors to understand them and achieve and maintain high search engine rankings. But except for making users’ journey seamless, the load speed is among Google ranking factors.

Optimize Photos and Videos for Google Maps

The RANK function can’t return the rank of values in visible rows only. However, in Google Sheets, you can follow the approach below to exclude hidden rows when returning the rank of values in a dataset. Just pop this formula in the first cell of your rank column, and it will automatically fill down. This approach not only saves time but also reduces the risk of errors that can occur when manually dragging formulas across cells.

• The Page Authority column also shows very authoritative results.
• You can also improve site speed, make use of blogging capabilities, optimize images, and build backlinks to enhance your store’s SEO.
• For higher blog rankings, prioritize E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness), especially when you are generating content using AI content writer tools.
• When done correctly, your research up to this point should help you create a page that thoroughly satisfies a user’s query through complete content.

Target long tail keywords

While the actual website design and layout on mobile can be different to optimize the user experience, the content must still be the same as the desktop site. So, if you thought it’s as straightforward as deleting some sections of text, it’s not. Just like you’ll likely need the help of pros to improve your page speed, mobile optimization is also best entrusted to website design agencies that focus on technical SEO. Not only will pages that load faster lower your bounce rate, but Google’s algorithm also uses it as a factor when ranking websites.

You can also add a BHS Links table of contents to your blog posts so that visitors can go directly to the section that’s relevant to their query. Plus, to make your content overall easier to read, it’s important that you add visual elements like photos, videos, and infographics. Quality-centric ranking factors are significant for visibility in Google Play search results and the various editorial sections, app lists, and category rankings. Optimizing your ratings, conversion rate, engagement, and performance contributes to Search and Explore traffic. For higher blog rankings, prioritize E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness), especially when you are generating content using AI content writer tools.

Many believe that Schema markup gives search engines a better understanding of what your content means. This deeper understanding will encourage them to show your site to more people. While most pages that rank for a keyword have that keyword in their title tag, a keyword-optimized title tag doesn’t appear to correlate with higher rankings on the first page. Keyword Overview shows the top-ranking page has 2,200 backlinks from over 100 websites (referring domains). Tools like Ubersuggest and Google Search Console provide basic ranking data without any cost.

In the following sections, you’ll learn how to target your chosen keywords effectively. For example, keywords with a score of 0% to 29% are considered very easy or easy to rank for. The tool will present “Broad Match” keywords that contain your starting term or a close variation.

SERanking Keyword Rank Tracker

Look at the high-ranking pages to determine the best content type(s). You can search the keyword yourself and review the first page. But Google may personalize results based on your location, search history, and more. For instance, “toy dog” and “dog toy” sound similar, but Google shows different results because users have different goals. Search intent is the purpose behind a query, or the why behind a user’s search. Click your target keyword (or a keyword you want to explore in more detail) to open Semrush’s Keyword Overview tool.